Zellers is on a roll! The next 21 Zellers pop-ups within Hudson’s Bay will open by August 11, spanning five provinces and almost all in new markets. The pop-ups serve as strategic market tests to determine future Zellers store locations.
Showcasing a curated assortment of quality, value and design-led Zellers merchandise, the pop-ups deliver a delightful bite-sized taste of Zellers. As always, customers can also find a full assortment on zellers.ca.
Moreover, the pop-up model provides a unique opportunity for Canadians to actively demonstrate where they would like to see the next Zellers store open.
“Pop-ups are a key ingredient in our expansion strategy, allowing us to explore and test in new markets, gather valuable customer insights, and fine-tune our offering before establishing larger format store locations,” says Sophia Hwang-Judiesch, President of Hudson’s Bay.
“Our customers are very much part of our growth process, and together we will shape the future of Zellers, building a shopping experience that truly connects with communities across Canada.”
In Ontario Zellers is popping up at Hudson’s Bay stores in the following locations:
- Windsor Devonshire Mall
- Kitchener Fairview Park
- Barrie Georgian Mall
- Burlington Mapleview Centre
- Oshawa Centre
- Pickering Town Centre
- Place D’Orléans
- Newmarket Upper Canada Mall
Elsewhere in Canada, Zellers pop-ups will be found at the following Hudson’s Bay locations:
British Columbia
- Langley Willowbrook Mall
- Nanaimo Woodgrove Centre
- Penticton Cherry Lane Shopping Centre
- Prince George Parkwood Place
- Victoria Bay Centre
Alberta
- Lethbridge Centre Mall
- Red Deer Bower Place
- St. Albert Centre
Saskatchewan
- Regina Cornwall Centre
Quebec
- Brossard Champlain Mall
- La Salle Carrefour Angrignon
- Rockland Centre
- St- Bruno Les Promenades